It's said that a message needs to be repeated 13 times to be memorized (thanks Daniel Starch), but we at Moovizz think that 14, 15 or 20 times is also good ... So, did you know that video on social networks is the content most appreciated by your future customers?
Here are 5 tips for getting started with video on social networks.
Of course, we can help you make videos for your social networks that will catch your customers' eyes and make them want to discover your products. Sound, lighting and framing have to be impeccable, otherwise you risk losing customers along the way... And that's our job...
Tip 1: To captivate your audience, focus on quality and don't hesitate to contact us.
Tip no. 2: Your brand is you, and you're a human being (at least in theory). In your marketing videos, think about telling a story, triggering an emotion - in short, humanize your product. If this sounds complicated, read our Tip 1 again.
Tip no. 3: "But I don't have any ideas" We often hear this phrase, and it's completely understandable. There are so many formats out there, more or less successful, that you get the impression that you'll never do better. That's probably true. But sometimes you don't have to reinvent the wheel. You can take inspiration from existing content and adapt it to your own identity. The best source of inspiration is you: what you offer as a product or service, your previous publications, the interests of your followers, etc. With a little digging, we're sure you'll find the inspiration you're looking for. If not, refer to tip no. 1.
Tip 4: Captivate from the very first second. It's not easy to stand out from other video content. When you know that on social networks, you have 10 seconds to convince, be convincing from the very first second. How can you do this? Ask your audience a question, or tell them you're going to let them in on a secret. And if you don't know how to be captivating, go back to Tip No. 1.
Tip 5: Snack content is the right answer. But there was no question, you ask? Well, the answer is snack content. These videos are the content most appreciated by Internet users: quick and effortless content (a snack, in other words) that you absolutely must follow. Originality, the right tone, humor and authenticity are the 4 mantras of snack content. Don't feel up to it? Go for tip no. 1!
With these few tips, you're all set to start creating videos for your social networks, but don't forget: if you have any doubts or questions, read tip #1 again (or click on the link!).
